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Building a future in which people live in harmony with nature

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EMPOWERING FUTURE GENERATIONS TOGETHER

November 11, 2021

EMPOWERING FUTURE GENERATIONS TOGETHER

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Today, we use the resources of 1.7 planets to meet our needs every year. This overconsumption comes at a cost to nature. We are losing our biodiversity at an alarming rate, and pollution of our natural environment  is one of the drivers behind this. 

To leave a cleaner, healthier planet for generations to come, IKEA aims to use innovative and creative approaches to value resources and minimise waste. From how they choose materials to how they design, produce, transport, sell and even what happens to each product at the end of its life cycle, IKEA aims to change the way we value resources and our  approach to resource efficiency  in Singapore.
     
To reduce waste and protect natural ecosystems, WWF and IKEA are partnering up to promote a circular economy among communities and people in Singapore.

CREATING GOOD STEWARDS OF THE ENVIRONMENT

IKEA’s support for the WWF Eco-Schools Programme will help engage students in Singapore on understanding the importance of resource efficiency and waste by moving it towards circular economy, take positive actions and create innovative solutions to reuse materials in their schools.  

With a vision of equipping young learners with the skills and understanding to better use our natural resources, IKEA aims to build a generation of consumers empowered to make informed and responsible choices. 

EDUCATION AS THE FOUNDATION FOR CHANGE

In 2013, IKEA banned plastic bags from the Singapore market. Proof that sustainability is not more expensive, IKEA made cost savings from eliminating disposable plastic bags and with the savings, kick started WWF’s Eco-Schools Programme. Since then, WWF Eco-Schools Programme has grown significantly with presence all over Singapore.

To date, IKEA has also sponsored educational workshops to encourage responsible seafood:

  • At ITE, the workshops introduced the chefs of the future from the School of Culinary Studies to the importance of selecting responsible seafood. 
  • At Republic Poly, WWF held a lab session for budding scientists to investigate the health of the ocean and impacts of ocean acidification and climate change.

Watch the video featuring two of IKEA Young Designer Award 2019 Winners and be inspired by their innovations for a more sustainable future.

If you’re interested in exploring a similar partnership with WWF, contact:

Mayj C. Tolentino 
Head of Corporate Partnerships and Engagement  
E-mail: mtolentino@wwf.sg

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