Ferticlay aims to rechannel high-nutrient food waste into alternative clay materials that give back to the earth at the end of their life cycle. Our campaign was to raise awareness about food waste and to explore how we can creatively utilise them!
Campaign Tools: From Idea to Impact
Focus: Design thinking process explained: Empathy, Define, Ideate, Prototype, Test, Implement Tools like the "Problem Tree," "How Might We" statements, decision matrix Tips on brainstorming,...