The Coral Triangle is the planet’s richest centre of marine life and coral diversity, with over 6,000 species of fish, 76% of the world’s coral species, and an awe-inspiring array of wildlife.
Resources from the area directly sustain over 130 million people living here. But overfishing, destructive fishing, unsustainable tourism, impacts of coastal development and urbanisation, and climate change are fast eroding this resource base.
WWF is investing in the conservation of the Coral Triangle because of its outstanding biodiversity and because it is the source of food, livelihoods, and income for millions of coastal communities — but also a provider of ecosystem goods and services to a global population.
In celebration of World Oceans Day, global digital travel platform Agoda, launches its Eco Deals program and has partnered with WWF-Singapore (World Wide Fund for Nature Singapore) to raise funds for and awareness of, marine habitat restoration initiatives in Southeast Asia and flood relief efforts in Australia.
This Eco Deal, which kicks off from 8 June 2022 to 8 December 2022, offers travelers to Indonesia, Malaysia, The Philippines, Singapore, and Australia the opportunity to select from a variety of holiday accommodation deals with up to 15% discount, and in turn, Agoda will make a donation of USD$1 for every booking to contribute to the local WWF Offices’ conservation efforts in restoring marine habitats such as coral reefs and mangroves in Southeast Asia, or protecting wildlife affected by floods in Australia.
“In a post-COVID world, people are more aware of their impact on the places and communities they visit when travelling and are actively looking for ways and means to make their ecological footprint smaller. Through Agoda’s Eco Deals initiative we provide consumers opportunities to ‘give back’ as part of our partners’ and Agoda’s social responsibility commitment,” said Enric Casals, Regional Vice President Southeast Asia, and Oceania. “Many people travel to destinations across Southeast Asia and Australia for the pristine beaches, crystal clear seas, and amazing opportunities to dive or snorkel in the coral reefs. But to ensure that these places flourish for future generations to explore, we need to travel more responsibly, starting now. This partnership with WWF will help travellers to take steps towards more sustainable travel,” Casals continued.
“The ocean is the largest ecosystem on the planet, covering more than 70% of the earth’s surface area. However, many of the marine ecosystems have been facing existential threats due to human activities and we must take action now,” said WWF-Singapore’s CEO, R. Raghunathan. In light of this, he explained that WWF-Singapore is well-positioned to drive positive change in the Coral Triangle and wider region, which is home to the world’s epicentre of marine biodiversity. “We look forward to working with Agoda in this partnership to support the conservation of marine ecosystems in this region,” he added.
If you’re interested in exploring a similar partnership with WWF, contact:
Mayj C. Tolentino
Head of Corporate Partnerships, Brands and Engagement