WWF today launched its own dedicated television channel to bring high quality campaign and conservation videos to a worldwide audience.
The WWF channel can be accessed at the leading on-line environmental television site greet.tv at www.green.tv/WWF. Viewers can also access it from the “Channels’ tab on the homepage of green.tv. The channel can also be accessed via the WWF website www.panda.org.
Ade Thomas, Founder of green.tv, said: “green.tv is extremely proud to be working with WWF, the world’s leading conservation organisation, to show WWF’s great films on both our broadband TV channel and via our video podcasts. We hope to bring a large international audience to WWF’s content.”
WWF’s mission is to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature. The organisation has a long track record of using film and video to raise awareness of environmental challenges and using the web to inspire audiences and create change. .
Martin Atkin, WWF International’s Director, External & Media Relations, said: “WWF is very excited to be able to partner with green.tv, the leading environmental online TV channel, to offer audiences worldwide a unique insigh
Daniel Graham, WWF International’s Director, Online Resources, said: “green.tv allows WWF to distribute full-screen internet TV to audiences worldwide. Our green.tv podcasts will also reach iTunes users around the globe, enabling us to get our messages out to more people than ever before.”
WWF’s films will be available to view at any time anywhere in the world on green.tv as part of its video on demand functionality. In addition to all WWF films being available via the dedicated WWF channel, viewers will also be able to search for them using green.tv’s search functionality.
