The Coalition to End Wildlife Trafficking Online unites 34 of the world’s largest tech companies with wildlife experts at WWF, TRAFFIC and IFAW to reduce wildlife trafficking online. The WWF Wildlife Cyber Spotter Program is the Coalition’s critical, global force of citizen scientists. As the Coalition’s eyes across the web, Cyber Spotters undergo training on how to identify prohibited wildlife products and report any suspicious content they find online directly to WWF.
WWF works in real-time with companies to remove this content before transactions occur. As of April 2020, Cyber Spotters have identified and helped prevent the sale of 5,700+ endangered species and their products across the web.
